Allow me to share with you more about the investment
philosophy, values and foundational partners that are behind the Rubicon Crypto
suite of portfolios. It begins with our belief in the notion that no one, no
one has the market cornered on bright ideas, especially in the traditional and
digital investment community. Aligning with the best and brightest in the
industry will always be a point of emphasis within our culture, and this was
never more prominently evidenced than in our selection of the primary custodian
and exchange partner for our firm.
What's in an Exchange? Compliance & Due Diligence
After performing our due diligence, we made the decision to
leverage the custodial and exchange services of Gemini. Gemini is one of the
most established, well regarded and respected names in the cryptocurrency and
digital asset space. Actually, one of the very specific reasons we chose Gemini
was a shared ethos we both had with respect to navigating this new and emerging
industry: seeking permission rather than
forgiveness. What exactly do I mean by
that? When so many other brands in the cryptocurrency and digital asset
space were, shall we say, taking poetic license and not necessarily engaging
hand-in-hand with the regulatory community at their formation, we appreciated
Gemini's decision from the onset to structure their company as a trust company
in New York, one of the most highly regulated states in the nation. In doing
so, it essentially mandated that Gemini would have routine dialogue and a
formal process with the regulatory bodies.
And, in turn, it also gave us the confidence that they were approaching
this developing industry with the strategic aforethought and an understanding
that regulation and compliance needed to be at the core of their DNA, just as
it is in the core of our own DNA. We also came to appreciate the rigorous
process which Gemini uses to determine whether or not they were going to list a
cryptocurrency on their exchange. As you know by now, there are literally
thousands of them in the digital universe with more coming to market almost
every day. Simply put, they have and
remain very selective in adding different cryptocurrencies onto their exchange.
This is something that we felt very, very comfortable with and appreciated.
With the foundational level of due diligence being done by Gemini at the
exchange level, we are able to focus and apply our own proprietary research and
investment management approach to portfolio composition.
Proprietary Research, Active Professional Management, Common
Sense
At Rubicon Crypto, we believe that having a diversified
portfolio comprised of not just the foundational peer-to-peer currencies like
Bitcoin and Ether but one that also has exposure to emerging blockchains,
alt-coins and other growing segments of the industry such as DeFi, is the
soundest approach for the long-term investors. At Rubicon Crypto, we believe
that our proprietary investment approach will identify investment opportunities
for promising use cases and innovations from all corners of the digital
universe that will benefit our investor community. Now, from our Department of
Redundancy Department, these assets are appropriate for investors with a high
tolerance for risk and not for conservative investors who have previously
maintained a low risk tolerance with their more traditional asset holdings.
While we are confident in the long-term potential of our proprietary portfolios
and investment approach, at Rubicon Crypto we want to make sure that investors
always have the right overall expectations.
Investing in cryptocurrencies and digital assets requires a much higher
tolerance for risk and extreme daily volatility, and, as such, the themes of
limiting your total asset allocation and having a willingness to commit to a
truly long-term investment time horizon are even more vital.
Remember whether or not you're crossing the digital divide
with Rubicon Crypto…do so with common sense and with rational exuberance.